06/01/2026
Most winery owners we meet are off on their cost per bottle by 20-40%. Always understated.
What usually gets missed:
✔️ Bonded warehouse storage (per case, per month, often missed for vintages aging 18-36 months)
✔️ Custom crush fees if you're not estate
✔️ Glass + dry goods at TODAY's prices, not last year's
✔️ TTB excise tax (after credits)
✔️ Allocated overhead — facility, equipment depreciation, labor
We build a per-vintage, per-SKU cost model for every client. The first time, owners are usually surprised by the real number. The next conversation is about pricing and channel mix.