28/11/2025
When my father was in primary school, he saved up his money and bought a new carrier for his suitcase on his bicycle. He was incredibly proud of the bargain he’d found.
When he showed my grandfather, my grandfather simply said:
“You already have a carrier on your bicycle.”
My father’s reply?
“Yes… but it was a bargain.”
It became one of the earliest lessons he carried into adulthood:
Nothing is truly a bargain if you don’t need it.
And every year around Black Friday, I’m reminded of that story.
We chase discounts with excitement, convincing ourselves we’re saving, when all we’re really doing is spending money on things that weren’t on our list in the first place.
There’s a difference between saving money and justifying a purchase.
One builds your future.
The other chips away at it—quietly, and often unnoticed.
As you scroll through the specials, it’s worth pausing for a moment to ask:
Am I actually saving… or am I just buying because it feels like a bargain?
A simple question, but one that changes the way we view spending forever.