26/05/2026
Day 1 ✅ Crisis Communications Boot Camp – Winnipeg
A full room. Nine sessions. Zero fluff.
Here's what the day kept coming back to 👇
⏱️ The first 30 minutes are everything. By the time most organisations are ready to respond, the narrative is already set.
🏛️ Trust can't be built during a crisis. It's built before one. The City of Ottawa learned this through years of overlapping crises — COVID, the convoy, extreme weather.
🤖 AI changes the speed of a crisis. Not who's responsible for it. Guardrails, governance, human judgment — all of it has to exist before the pressure hits.
🌍 Polarisation is now a crisis variable. Every message lands differently depending on which side of the divide your audience is on.
Big thanks to every speaker who showed up and gave the room something real to work with. 🙌
TODAY — full-day workshop. Watch this space.