24/09/2025
Profit principles to help improve your business
1. Perform a review of your customers, who are your top customers and who are the customers who you make no profit on. Look to increase prices on the non profitable and if they leave use the resources freed up to work on the top customers
2. How can you retain and attract more of the top type of customer
3. Look at rewarding yourself with short term profit performance bonuses. Review quarterly and any increase above baseline pay yourself a dividend bonus
4. Can efficiencies or increased output be obtained from your employees with incentives
5. Optimise tax efficiency by claiming available tax reliefs, i.e electric cars, capital allowances, use of home as office provision, spouse salary and pensions
6. Create a sufficient cash flow to pay suppliers and tax on time. Build a pot of excess funds for a rainy day, investment or to reward employees and you as the business owner
7. Measure and monitor performance, by looking at monthly or quarterly management accounts. Compare turnover to budget, gross profit margin to budget, overheads to budget
Are you maximising profit extraction options
Do you have a spouse who earns no income or minimal income. If they perform work for the company, you can look at paying them a salary which needs to be at least national living wage. This makes use of their personal allowance and basic rate band and saves the company corporation tax. It also means funds going into the family pot at lower tax rates than if the business owner paid themselves as a salary or dividend
Do you have alphabet shares in place? This allows flexible dividend payments between shareholders and with a husband and wife can help to ensure maximum profits are taken whilst keeping both spouses at basic rate tax payers or ensuring the business owner does not go over the £100k income level and start losing their personal allowance
If you personally pay for costs for the business are you making a claim for these? This results in a corporation tax saving for the company and also a reimbursement to the business owner by the company which is tax free income for the business owner