27/03/2026
While ‘don’t put all your eggs in one basket’ might sound cliched at this point, when it comes to investing, it remains as true today as ever. With so much global uncertainty, building a diversified portfolio is arguably more important than ever.
The basic premise is simple. By investing in different assets, you can spread the risks. If one investment or asset class starts to struggle, your pain should be limited by other areas that may be performing better.
Not all diversification is equal, and it’s important to look at assets that behave in uncorrelated or complementary ways. For example, investing in lots of US tech companies is unlikely to bring deliver many diversification benefits.
At SJP, we spend a lot of time and resources ensuring clients have access to portfolios that are well diversified. After all, we don’t want anyone’s financial plans ruined by just a couple of cracked eggs!
The value of an investment can go down as well as up. You may get back less than the amount invested.
St. James’s Place Representatives represent only St. James’s Place Wealth Management plc, which is authorised and regulated by the Financial Conduct Authority.
SJP Approved 24/3/2026