03/09/2026
What does lemon juice, a bank robbery and running a dental practice have in common?
The Dunning-Kruger effect reminds us that being an expert in one area doesn’t automatically make us an expert in another.
In dentistry, clinical expertise doesn’t automatically mean business, marketing or financial expertise.
Sometimes the smartest move is simply knowing when to bring in the right expert.
If you’d like an independent perspective on your practice, I'd love to talk.
What does lemon juice, a bank robbery and running a dental practice...