02/09/2026
Backup and recovery are often used interchangeably but they’re not the same.
Backup is about creating a copy of your critical data.
Recovery is about restoring your data, systems, and workloads when disruption happens.
Having a backup is important. But when data loss, cyberattacks, system failures, or unexpected disruptions occur, your ability to recover quickly and reliably can make all the difference.
Because protecting your data is only one part of the equation. Being able to recover it is what helps keep your business running.
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