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CapForge Accounting

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Carlsbad, CA
CapForge Accounting

CapForge offers full service, professional small business bookkeeping. Great reviews, free consultat

09/04/2026

We want to encourage you as a business consumer to think beyond price and make sure you are looking for the best value for your business. Work with the best, smartest, and most ethical people you can find, and even when it costs more than the cheapest option, understand that if you’re getting the best value, then it IS the cheapest option!

Of course, don’t go the opposite route and assume just because you go to the big, expensive option that you must be getting the best service or experts- you may be a small fish in their pond and, despite paying a huge fee, get handed off to the interns!

The bottom line here is to make sure, as a consumer, you are not picking based on price, and as a business owner, you are giving your customers clear reasons not to shop by price! Do that, and you’ll find yourself coming out farther ahead every time because value beats price every time!

09/02/2026

Is this how you should grow your ecommerce business?

It can be hard to grow your business, and every video out there has the “perfect” solution. This TikTok video is no exception. Will Matt think it’s correct, or will he think there’s a different solution? Watch this video to find out.

NOTE: This video is a repost and re-edit of the content originally published in 2024.

08/31/2026

The lesson isn't really about changing your business name.

It's this:

Don't let the inconvenience of changing something today keep you from having a better business for the next 10 years.

08/28/2026

Which is the better side hustle? | KPD vs Audible

In this video, Matt reacts to another video sharing a “good” side hustle to start. This one goes over Amazon’s Kindle Platform and Amazon’s Audible. See which one he thinks (if any) you should start.

NOTE: This video is a repost and re-edit of the content originally published in 2024.

08/27/2026

We work with business numbers every single day and see all kinds. We also see some business owners who have a great grasp on their numbers and others who don’t seem to have any idea at all what they are looking at when it comes to this part of their business.

We get it can be overwhelming, and there are a million different ways to look at this and reports to review and terms to learn, and so on.

If you want a long-term successful business, you need to have a firm grasp on what it costs to get a new customer and how much profit that customer is worth to your business. With those two figures in hand, you can confirm they are profitable, and you can get them for a cost that is less than they are going to bring you. And then once you know that, the sky is the limit on growing a profitable business!

08/26/2026

Is affiliate marketing really that easy?

Affiliate Marketing is becoming more and more popular, especially in the age of social media. However, some influencers may oversimplify how easy it is to be an affiliate marketer. Watch this video as Matt gives us a better picture of affiliate marketing.

NOTE: This video is a repost and re-edit of the content originally published in 2024.

08/25/2026

The difference isn’t necessarily working harder.

It’s learning to think differently about the business.

Your business should eventually give you more freedom, not consume all of it.

08/24/2026

3 reasons not to sell on Amazon FBA

In this video, Matt reacts to reasons someone shouldn’t sell on Amazon FBA. How accurate are some of these reasons? And are they really good enough to stay away from becoming an Amazon seller?

NOTE: This video is a repost and re-edit of the content originally published in 2024.

08/21/2026

New Airbnb hack or over-saturated business concept?

In this video, Matt reacts to the idea of rental arbitrage. Is it a new idea that could make many millions? Or is this just another way to sell a course?

NOTE: This video is a repost and re-edit of the content originally published in 2024.

08/20/2026

One of the ideas that will be central to our outreach for building referral partnerships will hinge on the old Zig Ziglar quote.

Zig Ziglar's famous quote about helping others is: "You can have everything in life you want, if you will just help enough other people get what they want."

If you consider this as part of your framework for getting what you want out of your business (and life!), you’ll be pleasantly surprised by how well it works and how rewarding it can be beyond just getting you the results you are hoping to get for yourself.

If you can look at your customers, vendors, referral partners, and staff through the framework of “how can I help them get what they want” faster, easier, more cheaply, with better quality, or whatever metric they care about most, then if you set things up right, that should, in turn, get you what you want as well.

Lots of people think of life as a win/lose scenario, and that when they win, it must be at the expense of someone else. But I think, like Zig said, if you focus on what things you can do for other people first to help them get what they want, then you are much more likely to ultimately win more yourself.

And this isn’t just something to think about in a mercenary way of helping people, just to be rewarded in turn- actually, really helping people makes them genuinely happy and appreciative, and you can feel as good about that as you can about what you may get in return.

Address

5962 Priestly Drive
Carlsbad, CA
92008

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Telephone

+18586333573

Website

http://capforge.com/

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