04/23/2026
📚 WEEK 1 OF MY 9-WEEK READING SERIES 📚
As a Profit First Professional, I found this book 10 years ago and it has changed my life along with thousands of others. I still refer to it from time to time and highly recommend it if you haven't read it already!
💰 Profit First by Mike Michalowicz
If you own a business and you've ever wondered where all the money goes, THIS is the book for you. Mind officially blown. Here are my top 5 revelations:
1️⃣ FLIP THE FORMULA
Most businesses use: Sales – Expenses = Profit. Mike flips it to: Sales – Profit = Expenses. That one tiny change is everything. You take profit FIRST, then figure out how to run your business on what's left.
2️⃣ YOU'RE NOT BAD WITH MONEY — YOU'RE JUST HUMAN
The reason most business owners are broke isn't lack of revenue — it's human nature. We spend what's available. This system works WITH human behavior, not against it.
3️⃣ THE PARKINSON'S LAW TRAP
Demand expands to match supply. If you have $10,000 in your account, you'll spend $10,000. Profit First forces you to run lean by design — not by discipline alone.
4️⃣ 5 ACCOUNTS CHANGE EVERYTHING
Michalowicz recommends setting up separate bank accounts for: Income, Profit, Owner's Pay, Taxes, and Operating Expenses. When the money is separated, the clarity is undeniable.
5️⃣ A PROFITABLE BUSINESS IS NOT THE SAME AS A GROWING BUSINESS
Chasing growth to escape financial problems just creates a bigger cash-eating monster. Profitability first, growth second.
📖 Have you read this one? What was your biggest takeaway? Drop it in the comments!
And if you need some help with your profitability, get on my calendar so we can have a chat!
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