07/14/2026
What an interesting read from both the perspective of the wife who wrote into this column and the response back to the wife. We see both sides.
We have found most folks enjoy speaking to those of their similar generation. While Joyce, Jessica and Rob are all capable of assisting clients in any stage of life, there is something to be said for being relatable in age. With Jessica coming on board we have noticed the kids and grandkids of clients would rather work with her than Joyce or Rob.
The response back to this article focuses on the knowledge and ability of this advisor to help this couple and hits hard on this advisor's ethics. In this industry, the knowledge and changes are ever growing. We are constantly learning. We have also found that ethics can't be taught, you either have them or you don't. Finding an advisor that does not compromise their ethics is easier said than done. Unfortunately, most of the clients of those advisors don't realize they are being taken advantage of until much later. You don't necessarily find this in the first meeting.
Most people tend to respond like the wife, there is no second appointment because first impressions sitck. How would you feel walking into your first appointment with Jessica and she called you "you guyses"? How confident does that make you feel in her ability to address your concerns on a topic that may already make you feel nervous? Chances are we would be feeling like the wife, nervous about the next step.
Let us know what you think, as the wife are you having a second appointment or are you finding a new advisor?
“I’m wondering whether I should ask to work with someone closer to our generation.”