GEM Asset Management, LLC

GEM Asset Management, LLC Independent, fee-only financial advisors helping families and institutions in Plymouth, MI navigate life's transitions. Welcome to GEM Asset Management!

From retirement planning to business exits to multi-generational wealth, we're here to guide your financial journey. We're an independent, fee-only financial advisory firm based in Plymouth, Michigan, dedicated to helping individuals, families, and institutions build financial plans that support their life goals. As fiduciaries, we're legally and ethically required to put your interests first. We'

re never paid commissions on products, so every recommendation is based solely on what's right for you and your family. Our approach is simple: start with the plan, build with resources. We take time to listen and understand what matters most to you, then create financial strategies that adapt as your life changes. We work with professionals, executives, business owners, and families navigating major life and wealth milestones, from career growth and retirement planning to business succession and multi-generational wealth transfer. We also serve foundations and non-profit organizations seeking fiduciary investment guidance. We believe in building genuine relationships based on trust, empathy, and respect. Our goal is to create a lasting positive impact on your life and help you align your wealth with your values and vision for the future. When you work with GEM, you're partnering with a team that genuinely cares about your journey.

Giving back is meaningful. Giving strategically is powerful. Purpose-driven philanthropy aligns your charitable goals wi...
06/04/2026

Giving back is meaningful. Giving strategically is powerful. Purpose-driven philanthropy aligns your charitable goals with your financial plan and values. Whether through donor-advised funds, qualified charitable distributions from your IRA, appreciated stock donations, or legacy planning, there are tax-efficient ways to maximize your impact.

The causes you care about deserve more than leftover dollars. They deserve intentional planning that amplifies your generosity while supporting your long-term financial goals. Philanthropy with purpose creates lasting change for the organizations and communities you love.

06/03/2026

The investors who tend to do well over time share a common trait: they can acknowledge their emotions and still make decisions rooted in data and evidence rather than how they feel in a given moment.

That starts with understanding something fundamental. When you buy a share of stock, you are becoming a part-owner of a real business. And what the market does every single day determines what that ownership is worth.

Keeping that grounded perspective, especially during uncertain times, is what separates reactive decisions from strategic ones.

Watch the full webinar here: https://www.gemasset.net/webinars/what-todays-headlines-mean-for-investors/

Financial planning isn't just about growing wealth; it's about protecting it too. Estate plans help ensure your assets g...
06/02/2026

Financial planning isn't just about growing wealth; it's about protecting it too. Estate plans help ensure your assets go where you intend. Adequate insurance coverage shields your family from unexpected hardship. Emergency funds provide stability during transitions. Tax strategies preserve more of what you've earned. Asset titling and beneficiary designations prevent costly mistakes.

True financial confidence comes from knowing you've built a plan that protects what matters most, both now and for generations to come. Protection isn't an afterthought. It's the foundation of every solid financial strategy.

05/20/2026

Nobody can reliably predict when the next market downturn will happen. But that is not actually the point. The most important element in investing is having a plan that accounts for your needs, your timeline, your assets, and your risk capacity, one that builds enough reserves so you are not forced to sell stocks at the wrong moment.

Think of it like earthquake preparedness. You cannot predict when one will strike. But you can bolt down the shelves, store the water, and make sure that when it does happen, it will not be devastating because you were ready.

That is what a sound financial plan is designed to do.

Watch the full webinar here: https://www.gemasset.net/webinars/what-todays-headlines-mean-for-investors/

All investments have an element of risk, but risk can be managed to protect your portfolio. Financial advisor Steve Alex...
05/18/2026

All investments have an element of risk, but risk can be managed to protect your portfolio. Financial advisor Steve Alexandrowski discusses managing risk and positioning your investments for future growth.

All investments have some risk, but risk can be managed to protect your portfolio. Learn about managing risk and positioning for future growth.

05/12/2026

Most investors know a bear market means a 20% drop. But here is something worth thinking about: in the span of one investing lifetime, there have been downturns even greater than that. Call it a grizzly bear market, a 30% drop. These are rarer, prolonged, and can be painful. But they have only occurred about 3 times in a lifetime, roughly once every 18 years.

The anxiety investors feel when markets fall is legitimate. But context matters. Understanding the difference between a correction, a bear market, and something deeper can help you stay grounded when volatility picks up.

Watch the full webinar here: https://www.gemasset.net/webinars/what-todays-headlines-mean-for-investors/

Too many high earners fall into the trap of lifestyle inflation, spending on expensive vehicles, high-end accessories, a...
04/23/2026

Too many high earners fall into the trap of lifestyle inflation, spending on expensive vehicles, high-end accessories, and lavish vacations that create the appearance of wealth without building the real thing.

Intentional wealth builders think differently. They direct cash flow toward investments that compound and grow over time rather than depreciating assets. They prioritize tax-advantaged accounts and strategic asset placement. They understand that real wealth is about what you build quietly over time. The choice is yours: look wealthy today or be wealthy tomorrow.

For business owners and entrepreneurs approaching retirement, it’s vital to unwind retirement funding from the business....
04/22/2026

For business owners and entrepreneurs approaching retirement, it’s vital to unwind retirement funding from the business. Director of Financial Planning Lisa Carey outlines tax-efficient strategies to help you prepare for what’s next.

Learn the retirement plan structures that best help business owners support their goals, optimize taxes, and build their legacy.

Retirement doesn’t just happen; it's something you design. Strategic retirement planning means building a clear picture ...
04/20/2026

Retirement doesn’t just happen; it's something you design. Strategic retirement planning means building a clear picture of your ideal lifestyle, then working backward to create the income sources, tax strategies, and withdrawal plans to support it. It means deciding when to claim Social Security, how to sequence withdrawals from different account types, and how to minimize taxes along the way.

Retirement is too important to leave to chance. With intentional design and precision planning, you can retire with confidence and clarity.

We're proud to share that Lisa Carey, CFP®, AWMA®, CRPC®, our Director of Financial Planning, has been named a finalist ...
04/16/2026

We're proud to share that Lisa Carey, CFP®, AWMA®, CRPC®, our Director of Financial Planning, has been named a finalist for the inaugural AdvisorHub Women to Watch 2026 list!

This first-year recognition spotlights advisors based on the sophistication and scale of their practice, year-over-year growth, and professionalism. Lisa's dedication to delivering complex retirement and tax-aware planning, combined with her client-first approach and advanced credentials, makes her truly deserving of this honor.

Congratulations, Lisa, on this well-earned recognition!

No compensation was paid to obtain or market this award. Advisors are ranked on a 100-pt scale in three categories: scale, growth, and professionalism. Data compiled in 2026.

See the full list for more information: https://www.advisorhub.com/women-advisors-to-watch-2026/

Address

261 South Main Street
Plymouth, MI
48170

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 4pm

Telephone

+17347379108

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