Traverse Benefits

Traverse Benefits Our services extend beyond health insurance. At Traverse Benefits, relationships are at the heart of everything we do.

Since 2016, Traverse Benefits has proudly partnered with Northern Michigan businesses, employees, and families to design smarter, customized insurance and benefits strategies. As an independent agency, we combine local dedication with deep expertise—educating, advocating, and guiding our community through the complexities of today’s evolving benefits and compliance landscape. We specialize in grou

p benefits, individual coverage, Medicare, and employer compliance support, including Form 5500 tax filings and wealth-minded benefits design. This broader approach ensures that every benefits decision not only meets today’s needs but also aligns with long-term financial health and regulatory requirements. From understanding out-of-pocket costs to filing claims, planning for upcoming medical services, or aligning benefits with IRS and DOL standards, our team delivers clear, proactive solutions that reduce overhead, protect the future, and build confidence for employers and employees alike. We’re committed to exceeding expectations, building long-term trust, and giving back to the community we proudly call home. Locally focused, client-driven, and approachable, we make benefits simpler, smarter, and truly designed for results.

Get ahead of employee burnout before it impacts your balance sheet. As featured in the TCBN, this guide offers a tactica...
07/08/2026

Get ahead of employee burnout before it impacts your balance sheet.

As featured in the TCBN, this guide offers a tactical approach to implementing real, structural workplace recovery and keeping Northern Michigan's top talent thriving.

Read the full article: https://bit.ly/44f2NvV

Choosing an independent agency means choosing advice that's built around you.We're proud to be locally owned, proudly Am...
07/02/2026

Choosing an independent agency means choosing advice that's built around you.

We're proud to be locally owned, proudly American, and deeply rooted in Northern Michigan.

Happy Independence Day from all of us at Traverse Benefits! 🇺🇸

Kind words like these mean everything to our team.Thank you for trusting Traverse Benefits and allowing us to be part of...
06/24/2026

Kind words like these mean everything to our team.

Thank you for trusting Traverse Benefits and allowing us to be part of your journey. We're always here to help!

Great news for employers and families! The Department of Labor just released new guidance clarifying that employer contr...
06/19/2026

Great news for employers and families! The Department of Labor just released new guidance clarifying that employer contributions to "Trump accounts" generally aren't subject to the strict rules of ERISA. Because these tax-advantaged savings accounts are designed to benefit an employee's dependents rather than the employees themselves, companies can offer this fantastic perk without getting bogged down in heavy retirement-plan red tape.

So, what does this mean for your workplace? Essentially, employers can easily set up voluntary payroll deductions to help families fund these accounts, provided they keep participation optional and don't officially endorse a specific investment provider. Companies are completely free to share neutral information, provide educational resources, and post direct links to the official website on their intranet, making it simpler than ever for employees to grow their family's savings!

The .gov means it’s official. Federal government websites often end in .gov or .mil. Before sharing sensitive information, make sure you’re on a federal government site.

Employee questions. Compliance requirements. Enrollment changes. Claims issues. The list goes on.Most firms provide acce...
06/11/2026

Employee questions. Compliance requirements. Enrollment changes. Claims issues. The list goes on.

Most firms provide access to insurance, Traverse Benefits manages the systems around it.

Explore how Traverse Benefits supports large employers year-round: https://bit.ly/43YwiSn

Thank you to our wonderful client for the kind words and for trusting Traverse Benefits!We know insurance can feel overw...
05/21/2026

Thank you to our wonderful client for the kind words and for trusting Traverse Benefits!

We know insurance can feel overwhelming, so hearing that we helped make the process easy means the world to our team.

Are you looking for a more strategic way to manage your company's health benefits? Traditional group plans aren't the on...
04/20/2026

Are you looking for a more strategic way to manage your company's health benefits?

Traditional group plans aren't the only option anymore.

Our latest blog post dives deep into ICHRA, a powerful tool that offers cost predictability for employers and ultimate flexibility for employees.

Learn how you can move away from "one-size-fits-all" insurance and modernize your benefits package today. Read more here://bit.ly/4tkvkLb

When you’re making decisions about benefits, it’s rarely as simple as picking a plan and moving on. You’re thinking abou...
04/07/2026

When you’re making decisions about benefits, it’s rarely as simple as picking a plan and moving on.

You’re thinking about your team, your budget, and what actually makes sense long term. That’s where having the right guidance matters. We take an independent approach so you can feel confident you’re making the best decisions for your people, not just the easiest ones.

Contact our team and let’s talk through what makes the most sense for you. https://bit.ly/4shOEaX

Address

Traverse City, MI
49685

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm
Saturday 8am - 6pm

Telephone

(231) 640-0022

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