CarbonTrail

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Emissions measurement and reporting, made simple.

20/10/2026

The EU’s new greenwashing rules are now in effect. Is your business at risk?

Since 27 September 2026, the EU's Empowering Consumers for the Green Transition Directive (ECGT) has applied to businesses marketing to EU consumers - wherever they’re based.

What's changed:
→ Generic claims like "eco-friendly" need evidence now
→ "Carbon neutral" claims based on offsetting alone aren’t enough
→ Self-made sustainability badges breach the rules
→ Every sustainability claim needs to be specific, measured, and provable

This isn't just reputational risk anymore, with penalties of up to 4% of your annual turnover.
The businesses most exposed aren't just the ones with weak sustainability credentials - they're the ones with good credentials but with no evidence to back them up.

Read what you need to know here: https://www.carbontrail.co/blog/we-read-the-new-eu-greenwashing-legislation-here-s-what-you-need-to-know

30/09/2026

Emissions measurement doesn’t have to cost an arm and a leg.

Eligible NZ businesses can apply for up to 75% off the cost of our CarbonTrail Climate Action Accelerator through the Regional Business Partner Network.

That means you can:
🌿 Get expert coaching and join live workshops
🌿 Build your emissions baseline
🌿 Walk away with the knowledge to support your reduction plan and targets

All through a four-week, guided programme designed to help you understand your emissions and know what to do next.

Our first cohort starts Thursday 15 October, with registrations closing 9 October.

Want to find out if your business is eligible? Register your interest via the link in the comments below 👇

28/09/2026

Brian's advice to anyone who's been putting off measuring their emissions is to get started, even if it seems overwhelming at first.

You don’t need to have everything figured out before you start.

The CarbonTrail Climate Action Accelerator gives you the tools, guidance and support to turn your existing business data into a clear picture of your emissions and practical next steps.

That’s what the Accelerator is all about:

📊 Week 1: Launch and connect
🔍 Week 2: Build your emissions baseline
⚡ Week 3: Review your data and take action
🎯 Week 4: Set targets and plan ahead

Four weeks. Real data. Practical actions. A cohort of businesses moving forward together.

Ready to join them? Our next cohort starts 15 October 🚀

Register by October 9th, link in the comments below 👇

23/09/2026

Understanding your carbon footprint leads to better business outcomes. And we’ve made getting started easy.

Registrations are now open for the CarbonTrail Climate Action Accelerator.

We know emissions management can feel overwhelming. That’s why we built a programme that takes you from "where do we start?" a high quality carbon report in just 4 weeks.

Here's what's included:
✅ Access to CarbonTrail's AI-powered emissions software
✅ Live workshops and expert guidance
✅ An emissions baseline built from data you already have
✅ A shareable report and profile for customers, partners and stakeholders
✅ Clear targets and practical actions to start reducing emissions

And you won’t be doing it alone. Every Accelerator brings like-minded businesses together for a shared, supported journey - with expert guidance to help turn your data into decisions and action.

📅 Join our October cohort, registrations close Friday 9th October.

Find out more and register via the link in the comments👇

Address

Christchurch
8024

Website

https://carbontrail.co/

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