Sorren Going beyond numbers to deliver insights, expertise, and tailored solutions to focus on what truly matters—you.

For decades, our Reno team has served as a dedicated partner to entrepreneurs throughout Nevada, blending a deep local legacy with expansive modern expertise. Tracing its roots to the founding of Casey Neilon by Darsi Casey and Nicola Neilon, the firm established a reputation for providing timely, practical advice through every stage of growth. Today, as part of Sorren, we honor that history by of

fering a broader range of tax, assurance, and advisory services backed by a national network. Grounded in a culture of accountability and follow-through, our Reno office remains committed to delivering the personalized attention and specialized resources necessary to help our clients and the Nevada business community thrive.

09/03/2026

The ProAdvisor program is becoming Intuit ProPartner Accountants—and the change goes well beyond a new name.

The new program reflects a bigger shift happening across the accounting profession: technical proficiency still matters, but building a modern firm also requires developing stronger teams, creating scalable processes, expanding advisory capabilities, and learning from a connected professional community.

Sorren CAS Partner Marie Greene shares what caught her attention about the new program, why she believes its firm-wide approach matters, and three steps accounting firms can take now ahead of the expected 2027 launch.

See what’s changing—and what it could mean for the future of your firm.

Read Marie’s perspective: https://hubs.la/Q04wBbYb0

Sorren will be joining real estate leaders this September for Informa's IMN Real Estate CFO & COO Forum - East, where in...
09/01/2026

Sorren will be joining real estate leaders this September for Informa's IMN Real Estate CFO & COO Forum - East, where industry executives and advisors will come together to discuss the issues shaping today’s market.

We’re proud that Sorren Partner Jason George will be speaking on the “𝐓𝐚𝐱 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐢𝐧 𝐚𝐧 𝐄𝐥𝐞𝐜𝐭𝐢𝐨𝐧 𝐘𝐞𝐚𝐫: 𝐏𝐥𝐚𝐧𝐧𝐢𝐧𝐠 𝐟𝐨𝐫 𝐔𝐧𝐜𝐞𝐫𝐭𝐚𝐢𝐧𝐭𝐲” panel on Thursday, September 17.

With potential policy changes on the horizon, real estate CFOs and COOs face an important challenge: making sound tax and transaction decisions without knowing exactly what comes next. The discussion will explore how leaders can plan for uncertainty—from modeling potential federal policy shifts and navigating state and local tax pressures to building flexibility into asset sales, hold decisions, and broader tax strategies.

Events like this give us an opportunity to stay close to the issues affecting the real estate industry, share practical perspectives, and contribute to conversations that help leaders plan confidently for what’s ahead.

We’re heading back to campus! 🎓This fall, Sorren teams will be connecting with students at career fairs and recruiting e...
08/31/2026

We’re heading back to campus! 🎓

This fall, Sorren teams will be connecting with students at career fairs and recruiting events across the country. Whether you’re exploring internship opportunities, preparing to start your career, or simply want to learn more about life at Sorren, we’d love to meet you.

Swipe to see where we’ll be and find Sorren at an upcoming event near you.

Explore career opportunities: https://hubs.ly/Q04w02y50

08/28/2026

We’re building Sorren’s future with firms and people who share our values and believe in where we’re going.

As one integrated team, we’re bringing together specialized professionals across the country—giving our people more opportunities to collaborate and our clients access to the right expertise at the right time.

More expertise. More opportunity. One team moving forward together.

Meet Sorren: https://hubs.la/Q04vJkdc0

AI gets talked about a lot. But what can it actually do for contractors?Join Sorren’s Clay Alumbaugh and ProNovos’ Kevin...
08/27/2026

AI gets talked about a lot. But what can it actually do for contractors?

Join Sorren’s Clay Alumbaugh and ProNovos’ Kevin Bright on September 9 for AI for Contractors: Cash Flow, WIP, and Job Costing, a conversation about where AI can make a real difference in day-to-day construction finance.

From turning voice notes into daily reports to analyzing WIP in plain English and drafting AR follow-ups, Clay and Kevin will explore what’s useful, what’s hype, and how contractors can use AI to save time and gain better financial visibility.

You’ll leave with practical ideas you can put to work right away—without adding unnecessary complexity to your processes.

📅 September 9, 2026 | 12:00 p.m. MT

Register here: https://hubs.la/Q04vyDWf0

Business owners, executives, and advisors are invited to join Sorren this Thursday, August 27, at 11:00 a.m. MST for a c...
08/26/2026

Business owners, executives, and advisors are invited to join Sorren this Thursday, August 27, at 11:00 a.m. MST for a complimentary webinar, “𝐊𝐞𝐲 𝐅𝐚𝐜𝐭𝐨𝐫𝐬 𝐀𝐟𝐟𝐞𝐜𝐭𝐢𝐧𝐠 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐕𝐚𝐥𝐮𝐞.”

Whether planning to buy or sell a business, preparing for an ownership transition, navigating estate planning, or facing litigation, understanding what drives business value is essential. During this session, attendees will learn why business valuations matter and explore the financial, operational, and strategic factors that can significantly influence a company’s value.

The webinar will provide practical insights to help business leaders better understand their company’s current value and identify opportunities to strengthen it over time.

Register: https://hubs.la/Q04vpy2Y0

Planning to sell an investment property? The time to evaluate a 1031 exchange is before you list, not after the clock st...
08/24/2026

Planning to sell an investment property? The time to evaluate a 1031 exchange is before you list, not after the clock starts.

From replacement property requirements and financing constraints to strict deadlines and broader tax considerations, decisions made early can significantly affect your options.

Before moving forward with a sale, consider how a 1031 exchange fits into your broader investment and tax strategy and what you need to have in place to execute it effectively.

Read more: https://hubs.ly/Q04v4sgW0

08/21/2026

This was supposed to be a 1-minute office tour. Now you're checking to see if we’re hiring 👀

Find your next opportunity at https://hubs.la/Q04tS1qL0.

AI isn’t just changing how accounting firms work. It’s challenging how the profession defines—and delivers—value.Sorren’...
08/19/2026

AI isn’t just changing how accounting firms work. It’s challenging how the profession defines—and delivers—value.

Sorren’s OJ Laos, Director of AI & Innovation, recently joined Rob Brown on Accounting Voices for the AI Reality Inside Firms series to talk candidly about what AI means for the future of accounting.

Their conversation goes beyond the technology itself, exploring some of the bigger questions facing firm leaders: Where is AI genuinely reshaping strategy? What are firms still getting wrong? And as efficiency increases, what happens to a profession historically built around the billable hour?

OJ also shares his perspective on the leadership decisions firms need to make now—and what could separate leading firms from the rest by 2027.

🎧 Watch the full conversation: https://hubs.la/Q04tzZXD0

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